Wedding planners are some of the most organized people you’ll ever meet. Planning and orchestrating a wedding requires a great attention to detail, strong organization skills, and excellent time management.
Those skills mean that a lot of wedding planners are much more type-A, left brain kind of people. They’re high achievers, excellent at multitasking. Those analytic, logical strengths also mean that a lot of planners feel less sure when it comes to dealing with the creative side of weddings.
Are you confident in your wedding design skills or do you feel uncertain about every choice?
In this episode I’ll walk you through 3 key steps to designing a publication-ready wedding that your clients absolutely love.
Here are some key takeaways from this podcast:
- Gather inspiration at the consultation with your clients. Listen to learn about the couple’s love story, their individual lives and dislikes, their favorite restaurants… Take all the notes you need. Once you’ve signed a contract, I like to send a more in-depth questionnaire or perform an over-the-phone interview to really round out what I know about them with personalized details.
- Create a mood board. Every board should include the basics such as the couple’s names, wedding date, and location. You should also include their color palette and some inspirational images. While some images may be specific to their venue or design choices, many are chosen to convey the ‘vibe’ of the wedding. (Pro tip: Don’t just follow wedding designed on Pinterest or IG. Include a mixture of other designers, like Southern Living and Better Homes and Gardens, to round out your design inspo.) Once you have a mood board that your clients approve of, it’s going to come with you to every aesthetically-driven vendor meeting (think florist and linen provider). Believe it or not, vendors love a mood board!
- Add specific wedding details to an in-depth design board. After every vendor meeting you’ll add new images to the board so that you always have a full, overall view of the wedding design. The result is a bride who arrives the day of her wedding and says, “This is everything I ever wanted!”
You’ll love effortlessly designing a wedding without wasting hours questioning your choices.
Your clients will love how smooth your planning process is and how absolutely perfect the final product is.
There’s nothing you won’t love about the Wedding Planner Design Course, except for the fact that you hadn’t already bought it!
It’s time to take your business to the next level, my friend.
Sarah Chancey & The Chancey Charm Team