Breathe a sigh of relief. You’re in the right place. A proven process + supportive community for anyone wondering how to become a wedding planner who gets paid, published + personally fulfilled.
The right way, but finding an honest answer isn’t exactly easy—until now.
Whether you’re in the process of planning a wedding for a friend or family member and are terrified you’ll mess it up—or you’re sick of spending countless hours on the internet stitching together a strategy for your next steps—trust me when I say: I completely understand the uncertainty and stress you’re feeling (because I’ve been there).
If there’s one lesson I’ve learned in my decade in the events industry, it’s that success as a wedding planner lies in community and teamwork. Here, it’s WE over ME any day of the week.
Skip the stress, save time, and start here:
The Wedding Planner Launch Bundle + Community Pass
The tools, resources, trainings, and community I wish I had when I first started—all in one incredibly supportive place. Because we’re all in this together.
I’m the founder and wedding planner mentor behind Chancey Charm, a wedding planning & design firm with planners all across the US. As a born Georgia Peach, a lover of sunny afternoons, and a mom to an incredible boy—I’m a firm believer that your business should pay you both financially and in personal freedom and flexibility, that allows you to focus on your family and faith.
With a decade of experience in the events industry, it’s become my life’s passion to share the tips and tools I’ve collected along the way with aspiring planners who are in the same uncertain shoes I was once shakin’ in myself.
Chancey Charm operates coast-to-coast with an ever-expanding team of 30+ planners, each of whom I personally mentor. We continue to hit over $400k in sales every year in multiple markets, have been published over 200 times, and have served over 650 happy couples. I have also had the honor of championing over 3,000 planners through the academy.
as seen on
What do you get?
Guides to help you start on a proven path to success—so you can skip stress and trial-and-error.
An Incredible Community
Join our private wedding planner Facebook group of 450+ members. Think of it as an instant support system.
Members Only Video Training
Dive into 4 of Sarah’s favorite members-only video training.
These plug-n-play Canva templates are easy to customize and will give you the professional feel you’ve been looking for when it comes to marketing materials and on-boarding new clients.
Get personal guidance and support directly from Sarah (that’s me!) in our private Facebook group.
Chancey Charm Wedding Planner Badge
The ultimate badge of wedding-planner honor—with all of the knowledge and know-how to back it.
Personal Planner Connections
Our Planner Connecting Point program connects new planners looking to help with seasoned pros looking for help.
Don’t reinvent the wheel,
Building a business alone takes some serious shooting in the dark…which means time wasted and leads lost. I wish I had access to answers, templates, and experts when I first started out. I didn’t have that foundation—so I decided to build it for aspiring planners everywhere. Skip the stress and save the time it takes to piece all of this together on your own, and learn my journey instead.
With the Chancey Charm Community, you can feel confident, empowered, and supported while you build the wedding business of your dreams.
THE ULTIMATE TOOLBOX FOR BUILDING YOUR
(LET’S BREAK DOWN ALL THE RESOURCES IN THE BUNDLE!)
Stunning celebrations start here—this one includes a client questionnaire, a design timeline, a wedding day shot lists, and more.
sales + welcome canva templates
Plug-n play Canva templates to help you look legit quick!
chancey charm badge + social graphics
Share your membership with our Chancey Charm planner badge and graphics on your site + socials.
let’s get started
( a $1,000+ value )
All of the business and planning resources you need to get your’s off the ground along with a private community to support you along the way!
30-Day refund policy
YOU HAVE QUESTIONS, WE HAVE ANSWERS
PS – Don’t see your question here? Feel free to ask us via that little chat icon in the lower right corner of your screen.
Getting great leads doesn’t have to be so grueling.
You have your bearings as a (darn good) wedding planner—but figuring out how to get new leads is endlessly exhausting. You want a clear action plan that allows leads to come seamlessly, so you can get back to planning stunning celebrations and spend less time stressing over signing your next client. Sound familiar?
You’re in the right place! I built my wedding planner mastermind to help you finally secure a lead stream that never stops flowing.
From Live Q&A calls and video training to incredibly effective action sheets, my mastermind course includes all of the tools and resources you need to become a marketing maven—sans business school. The best part? I’ll be right there, rooting for you and helping you along the entire time. Grab my hand, take my tools, and let’s go get you some growth.
Not only is Sarah an OUTSTANDING mentor, she has the gift of distilling information into a digestible way. I can vouch for the endless number of planners I have seen grow to success under her care, following her system. Because of her humility, you might not know that she has lifted hundreds of wedding-planner-hopefuls into fully successful, independent, money-making Wedding Professionals.
– Elena Balkcom, Laurel Avenue
I thankfully found Sarah & Chancey Charm by default and it was everything I needed to take my business to the next level. She was kind, friendly (like I’ve known her for years) and so knowledgeable. She was so comfortable with sharing her success with me, how she got there and the steps to avoid. I can’t thank her enough for being so open and helping us take the steps!
– Erica, Infinite Events
And great minds are one of them!
ALREADY an academy MEMBER?
Are you a part of the marketing mastermind?
Looking for a past purchase / resource?
Looking for a past purchase / resource? Check your invoice for the most updated version of your purchase.
My complimentary launch guide is the ultimate blueprint for starting your wedding planning career off on the right, ready-to-take-names foot. In it, I break down the first 5 things you need to do once you’ve decided to start a wedding planning business.